Marketing Automation - NetSuite CRM - NetReturn

Marketing sub module primarily deals with providing functionalities of Long-term planning and Short-term execution of marketing related Activities within an organisation. CRM provides the tools to help marketers attract and keep more customers; align marketing and sales processes; manage marketing expenditures; support true one-to-one marketing; and gauge the effectiveness of campaigns and promotions in real time.

Key Features of CRM Marketing Automation:

Email Marketing - E-mail is one of your fastest, cheapest and most effective marketing tools. But how do you use it to best address your target markets? And how do you execute and manage e-mail marketing campaigns effectively? More>>

Keyword Marketing - Today most marketers doing keyword marketing can't measure the true business results of their campaigns because their traditional marketing systems don't provide closed loop visibility. They're forced to rely upon a patchwork of separate, unconnected software. More>>

Campaign Management - Maximising the return from your marketing campaigns means being able to track and manage them. With integrated campaign management, you can at last track all online, offline and direct campaigns in real time and through summary reports. More>>

Search Engine Optimisation - Improve your search engine rankings. NetSuite uses cutting edge technology to optimise how your site is indexed by search engines. NetSuite websites allow you to easily customise search engine information for your websites, such as submitting separate Meta Tags and Page Titles for each of your items. More>>

Targeted Customer Segmentation - Companies that continually tune their customer marketing efforts are increasingly tuning into marketing automation tools to assist in acquiring and retaining customers, as well as generating new sources of revenue. But even the best marketing tools prove useless, unless a company is marketing its products and services to a targeted base of prospects and customers. More>>

Online Lead Form - Your leads pour in from a variety of sources—online forms, purchased lists, referrals and cold calling. But how do you manage and make the most of your leads? And how do you track leads as they become opportunities? For most companies, managing and tracking leads in a consistent way remains a key business challenge. More>>

Referral, Lead Source and Promotional Code Tracking - Keeping your finger on the pulse of all of your promotions, referrals and lead sources becomes more difficult every day. With multiple channels and multiple promotions, you need a better way to track your complex marketing activities—and the results. More>>